How have “unreasonable” principles—from negotiating to risk-taking, from investing to hiring—helped billionaire philanthropist Eli Broad in founding two Fortune 500 companies, funding scientific research and education reform, and building some of the world’s greatest contemporary art museums? Why is he drawn to the “unreasonableness” of contemporary artists like Richard Serra and Robert Rauschenberg? What can we learn from the wisdom of an “unreasonable” man?
Eli Broad is a renowned business leader who built two Fortune 500 companies from the ground up over a five decade career in business. He is the founder of both SunAmerica Inc. and KB Home (formerly Kaufman and Broad Home Corporation). Eli Broad and his wife, Edythe, are devoted to philanthropy as founders of The Broad Foundations, which they established to advance entrepreneurship for the public good in education, science and the arts. Over the past four decades, the Broads have built two of the most prominent collections of postwar and contemporary art worldwide: The Eli and Edythe L. Broad Collection and The Broad Art Foundation.
Jim Newton is a veteran journalist who began his career as clerk to James Reston at the New York Times. Since then he has worked as a reporter at the Atlanta Constitution and as a reporter, bureau chief, and editor at the Los Angeles Times, where he presently is the editor at large and the author of a weekly column. He is also an educator and author of two biographical books, Justice for All: Earl Warren and the Nation He Made, and most recently, Eisenhower: The White House Years.
ALOUD is one of the many free programs the Library Foundation makes possible at the Los Angeles Public Library. Most ALOUD author programs are followed by book signings. To help sustain this valuable cultural exchange, at least one copy of the author’s featured book must be purchased from the Library Store if you wish to participate in the post-program book signing. Other non-featured books by the author may be eligible for the signing without having been purchased at the Library Store. Proceeds support the Los Angeles Public Library. Library Foundation members receive a 15% discount on all Library Store purchases.
Parking for the Central Library is at the Westlawn Garage at 524 S. Flower Street. Standard garage rates apply.